In October, Placer County officially unveiled its new brand and logo, an initiative designed to create a consistent, unified look of county products, services and presentations. The entire effort was done in-house, over the course of about two years, with county staff working it in among their other projects when time allowed.
The economic development office began working with a team of county staff members in 2013 to create a logo that would represent the people and places of Placer County for economic development and tourism purposes.
